Hello everyone, CEO Olivia here with some important information I need to bark out about. This is a very Important notice…
In just a few weeks Facebook will be making major changes to the news feed. There will soon be two news feeds, the default will be dedicated to posts by your friends & family (i.e. personal profiles) & paid advertising. The second, new news feed, which you will have to click over to, will have business pages, pages like mine & community/ interest groups. For example a charity, an animal rescue organization, a business like Knotty Toys for Good Dogs or a page that shares interests such as cars or comic books will appear in the new news feed.
At present, if you run a page, unless your buying ads or “boosting” posts, Facebook limits your viewership to about 2% of your page followers. Soon, not boosting posts will drive down further where in those 2% of followers news feeds your posts will show up, if at all.
Business pages are also going to be penalized for sharing external links such as YouTube videos. If this makes little sense, remember that YouTube is considered competition. Facebook wants you to upload your promotional videos to their servers not the competitions. Sharing a blog post from, for example, WordPress will be frowned upon by the mighty Facebook algorithms as well. In simple terms, Facebook wants you to stay on Facebook & never click away.
If you have a favorite page/group, you need to go to it, click the Follow button at the top & choose the option, “always see first”, to prioritize posts from that page. Repeat on the pages you follow or the Facebook algorithms will determine those pages no longer interest you & remove them from your news feed. It’s also vital to engage your favorite pages regularly. Just a visit won’t be enough. Be sure to leave a comment & watch a video because just clicking a few “likes” won’t be considered engaging enough to convince the Facebook algorithms that, ” Hey, I like this page”.
If you run a page, inform your followers of these changes or they might not be seeing your posts soon. I don’t want to loose any of my wooftastic furriends so if you are one, zoom over to my page, Oh, the Life of Olivia & Knotty Toys for Good Dogs.
For desktop users: Look at the top of the page below the banner, hover your mouse over the “Follow” drop down & select “see first”.
For mobile users: At the top of the page, click “Follow” & select “see first”.
Now if you’ll excuse me, I’m so mad I’m going out in the yard to bark at those squirrels.
CEO Olivia ❤